09/2020 – 06/2021
Liff Studio s. r. o.
UX Research, Branding, SaaS landing pages, App UI
A happier life starts with taking care of yourself
The project was created at a pandemic time when we were all facing the pitfalls, both our own and those of the Covid-19 pandemic. The aim of the project was to lighten the stress load on mental health and break down the dogma of going to therapy being something to be ashamed of.
The main goal was to spread awareness about mental health and bring it as comfortably as possible to the people.
My role and team
My role in the project was UI/UX designer together with the product manager we invented features based on research of similar applications. We created a list of features that others are missing and will be the main USP in our project. We discussed the features with the end users of the app i.e. psychotherapists and professionals.
We created the app on the agency’s design system that was already used on the project and the entire technical core of the system was ready. In the designs I focused on specific target personas (client/therapist) and their needs.
Individual new features and flows were then passed on to the development team, which was represented by front-end and back-end developers.
Origin of the project
In recent years, there has been a significant increase in the number of people experiencing excessive stress, overload, worry or a significant drop in mood. Our aim was to appeal to the fact that taking care of your psyche is as normal as going to the dentist.
Prepare an online platform that helps people with mental health issues from the comfort of their own home. The core of the whole app can be leveraged to other counselling disciplines.
The main opportunities of DigiTherapy
- Increase awareness of mental health
- Simplify the process of getting a choking cleanse
- Simplify administration and getting the necessary practice for psychotherapists
Širší pohled na využití platformy
- Simplifying paid online video consultations
- Apply to other disciplines e.g. legal advice etc.
OnBoarding user flows
Client – Meeting registration
Successful user flow with illustrative payment logic in the form of a payment gateway or credit purchase. Note: No technical issues like insufficient money on the card, forgotten password, etc.
Therapist – setting up an online practice
User flow for registering an online therapy practice with filling in information about yourself and professional registration, which is linked to eligibility verification and subsequent creation of an online practice.
User flows testing
Testing was conducted via video call directly with the selected therapists who participated in the project.
During the initial interview, we asked how their whole working process with the client works and what problems they face in their professional work. We sorted all the comments so that they could be incorporated into our application model, including priorities for platform development.
I converted the individual app artboards into a usable prototype in Figma, which we presented “silently” without our input. We checked how the therapists were going through the app and where they saw a hitch or snag on their part over a given component. We were able to present the entire prototype as a working application from the start.
The evidence from testing on real users gave us many insights and ideas that we had overlooked or found overly obvious in usability. The overall result helped us to refine the platform for a later stage in expanding to other domains.
App – Client
- Choosing a date for a session with a therapist
- “Catalogue” of therapists
- Sessions (video-call)
- Creating an account
- Client dashboard
App – Therapist
- Therapis’s dashboard
- Pricing and billing settings